The system is built from a shared imagery inspired by the night, the moon and Galician folklore, taking formal references from Romanesque and Gothic art. The aim was not to make everything uniform, but to build a system able to express belonging without canceling out the personality of each liqueur.
The design is organized around a central element — the moon — reinterpreted in a distinct version for each product. A restrained graphic language, sober in color and with distinguishing details, makes each product quick to identify while keeping the range reading clearly as a whole.
The result is a coherent, recognizable, structured range that strengthens the bond between the Segrel liqueurs and their origin, bringing character without resorting to folkloric or decorative codes.
